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Description
Communications Advisor, Integrated Communications Planning
Summary
The Communications Advisor, Integrated Communications Planning partners with stakeholders across the organization to develop and execute integrated communications plans. This role focuses on establishing key messages, managing deliverables, and analyzing performance to drive effective and strategic communications. Acting as a central coordinator for planning, messaging, and tactics, the position plays a critical role in advancing organizational objectives, strengthening awareness, and supporting brand reputation.
Responsibilities
Organize and schedule communication releases, monitor channels for feedback, and ensure content consistency with brand and voice.
Support public relations risk management and crisis communications in coordination with leadership.
Manage, monitor, and report on the effectiveness of corporate communications initiatives.
Collaborate with vendors to develop joint content strategies and maximize communication efforts.
Identify opportunities to highlight success stories around major projects, including community investments and partnerships.
Monitor and support the use of standard key messages/talking points for leadership and stakeholders.
Provide counsel on media relations, media training, press releases, distribution processes, and issue tracking.
Maintain and update databases of communications materials to ensure rapid response capabilities.
Develop and support communication content, including blogs, op-eds, fact sheets, web copy, and collateral.
Draft media-specific messaging and Q&A materials in consultation with colleagues, leadership, and subject matter experts.
Ensure the protection of physical, financial, and cybersecurity assets, while upholding the highest standards in handling sensitive and confidential information.
Requirements
Minimum Qualifications
Seven or more years of experience in corporate communications within a corporate and/or agency environment.
Preferred Qualifications
Bachelor’s degree or higher in communications, marketing, business, journalism, or a related field.
Experience using data analytics to evaluate campaign effectiveness.
Project management experience.
Knowledge of AP (Associated Press) style.
Experience with internal and external communications methodologies, tools, and research on trends and technology.
Strong strategic problem-solving skills with attention to tactical execution and detail.
Excellent writing, editing, and verbal communication skills.
Experience creating and delivering presentations to leadership teams and stakeholders.
Ability to link communications plans to business outcomes and cross-functional partnerships.
Experience collaborating across teams to develop and execute strategic plans.
Ability to manage multiple projects with deadlines in a fast-paced environment.
Agility and comfort working in situations with ambiguity.